The show will be well-publicized & promoted using various media options to attract the industry folks, brand &business executives. Here’s a brief outline of the strategies to attract the target visitor profile of the show.
- Outdoor Publicity
- Extensive e-mail marketing to database of prospective customers
- SMS marketing
- Web-based promotions on real estate, construction & other business portals.
- Direct mailing exercise: innovative series of mailers targeted over different time intervals & to specialized focus groups
- Brochures & Catalogues
- Special Invitations
- Cinema advertising
- Print Media: leading newspapers & business papers
- Trade magazines & journals related to Elevator industry, Construction, Building, Property & Real Estate, Architecture & Design
- International marketing
- Associations & tieups
- PR & more….
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